Every year, would-be event attendees are barraged with hundreds of opportunities. Most will attend fewer than three. How do you ensure your event is one of them? That’s where Nth Degree Events marketing services kicks in.

Nth Degree Events orchestrates marketing that motivates attendance. Our audience acquisition strategies don’t take a one-size-fits-all approach. Instead, we start with strategy and audience personas and build from there. We help set pricing and messaging. We integrate creative across all channels, from first touch to last. We partner with your sales team. And we leverage data to deliver success.

Key Services

Our marketing team works to identify the right messaging to the right audience–motivating them to attend and engage with your brand.

  • Media Planning & Buying

  • Analytics, Reporting & Optimization

  • Event Audits

"Nth Degree Events does everything right. They're invested in what we're trying to accomplish and go the extra mile to make it happen for us!"

Marketing Services

Audience Acquisition Strategy & Execution

Nth Degree Events integrates with internal marketing teams. We work closely with our clients to extend the effectiveness of event outreach and audience acquisition. For many, this is a year-round endeavor. It starts with preplanning, calendarizing and establishing milestones. It continues with audience segmentation, channel selection, budgeting and implementation. We then measure and optimize with a weekly review of metrics, constantly iterating for success.

Audience Acquisition Strategy & Execution

Nth Degree Events integrates with internal marketing teams. We work closely with our clients to extend the effectiveness of event outreach and audience acquisition. For many, this is a year-round endeavor. It starts with preplanning, calendarizing and establishing milestones. It continues with audience segmentation, channel selection, budgeting and implementation. We then measure and optimize with a weekly review of metrics, constantly iterating for success.

Email Strategy, Execution & Production

Email remains one of the most powerful and highest ROI communications tools for event marketing. At Nth Degree Events, we develop and execute email campaigns that drive results across all audience segments. We handle call-for-papers, save-the-dates, agenda alerts, know-before-you-goes and everything in between.

Email Strategy, Execution & Production

Email remains one of the most powerful and highest ROI communications tools for event marketing. At Nth Degree Events, we develop and execute email campaigns that drive results across all audience segments. We handle call-for-papers, save-the-dates, agenda alerts, know-before-you-goes and everything in between.

Analytics & Reporting

Nth Degree Events analytics and reporting keeps client programs on track. We provide comprehensive strategy and robust program measurement frameworks. We implement program standards and benchmarking along with website and conference platform integration. In addition to ongoing pre-conference reporting, we also design post conference reports that include comprehensive analysis of marketing efforts, content effectiveness, customer and partner sentiment, Net Promoter Scores and more. We can also unify, analyze, and visualize data across campaigns and events providing a multi-dimensional view of your programs and how they contribute to business success.

Analytics & Reporting

Nth Degree Events analytics and reporting keeps client programs on track. We provide comprehensive strategy and robust program measurement frameworks. We implement program standards and benchmarking along with website and conference platform integration. In addition to ongoing pre-conference reporting, we also design post conference reports that include comprehensive analysis of marketing efforts, content effectiveness, customer and partner sentiment, Net Promoter Scores and more. We can also unify, analyze, and visualize data across campaigns and events providing a multi-dimensional view of your programs and how they contribute to business success.

Event Audits

Nth Degree Events conducts comprehensive, research-driven evaluation of an event’s performance, experience design, and commercial potential. We blend quantitative and qualitative methods — including intercept studies, post-event surveys, focus groups, client interviews, and curated sponsor or exhibitor advisory boards — to uncover what’s working, what’s not, and where new opportunities lie. These insights help refine value propositions, elevate the attendee, exhibitor, and sponsor experience, co-design future programs, and optimize pricing and revenue strategies. From designing the research instruments to executing the fieldwork and delivering a clear, actionable final report, an event audit provides organizers with a 360-degree understanding of their event’s strengths, gaps, and growth potential.

Event Audits

Nth Degree Events conducts comprehensive, research-driven evaluation of an event’s performance, experience design, and commercial potential. We blend quantitative and qualitative methods — including intercept studies, post-event surveys, focus groups, client interviews, and curated sponsor or exhibitor advisory boards — to uncover what’s working, what’s not, and where new opportunities lie. These insights help refine value propositions, elevate the attendee, exhibitor, and sponsor experience, co-design future programs, and optimize pricing and revenue strategies. From designing the research instruments to executing the fieldwork and delivering a clear, actionable final report, an event audit provides organizers with a 360-degree understanding of their event’s strengths, gaps, and growth potential.

Event Marketing Frequently Asked Questions

What marketing services does Nth Degree Events provide?

Nth Degree Events offers marketing support including campaign strategy, creative development, branding, email marketing, paid media, social content, website and landing pages, registration promotion, sponsor marketing, and on-site engagement tools. We help you attract the right audience and drive measurable results.

How does Nth Degree Events help increase event attendance?

We build data-driven marketing campaigns that reach your ideal audience using targeted messaging, multi-channel promotions, personalized communications, and optimized registration funnels. Our approach boosts awareness, improves conversion rates, and increases overall attendance.

Can Nth Degree Events support marketing for both virtual and in-person events?

Yes. We develop fully integrated campaigns for hybrid, virtual, and in-person events—including content, digital assets, promotional plans, sponsorship visibility, and engagement strategies tailored to each format.

How does Nth Degree Events work with internal marketing or creative teams?

We collaborate seamlessly with in-house teams, acting as either your strategic lead or an extension of your existing resources. We provide additional bandwidth, specialized event expertise, and creative support while maintaining brand accuracy across every touchpoint.

What types of content can Nth Degree Events create for event marketing?

We produce copy, design assets, videos, animations, social posts, email sequences, speaker toolkits, sponsor toolkits, media and press materials, landing pages, and digital ads. Our content is crafted to drive engagement before, during, and after the event.

How does Nth Degree Events measure marketing performance?

We track registrations, conversion rates, engagement metrics, website traffic, email performance, social activity, media reach, and onsite interactions. Post-event reporting includes insights and recommendations to improve future marketing efforts and increase ROI.

How does Nth Degree Events measure the success of strategy and creative?

Success is measured based on event goals—such as attendee engagement, content retention, participation, sentiment, social activity, lead generation, or internal alignment. We provide post-event insights and recommendations to enhance future programming.

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